Marketing-Communications Services

Marketing-Communications and Digital Marketing: Effective marketing and communication strategies are essential for increasing your association’s visibility and engagement. We will help you develop impactful campaigns, leverage digital platforms, and optimize your online presence to reach your target audience effectively. SMG Consulting can partner with your existing staff team to execute digital campaigns that align with your organization’s marketing strategy and objectives.

Identifying and Creating the Association Value Proposition: Studies have shown that members of many associations do not understand the value their association brings to them. Our consultants will look beyond the tangible benefits delivered to the intrinsic impact these benefits bring to your members. Crafting a compelling value proposition is crucial for attracting members, donors, and stakeholders. SMG Consulting will collaborate with you to identify and articulate your association’s unique value proposition, setting your organization apart in a competitive landscape.